Archive | User Experience

man and woman surfing

Show Customers Images of Their Goals

People want to feel at home, so using images that are in line with customers’ goals on your website as they relate to your interactions with them can help them feel like they’re in precisely the right place. Goals make people feel hopeful Goals remind people of achievements they want to accomplish, and remind them […]

Read more ›
clear water on leaf

5 Steps to Clarifying the Value that You Deliver

The value that you provide upfront is a great way to create a relationship with your customers. Here are 5 ways to identify and deliver that value. Stick to a single purpose Decide on and stick to a single clear purpose for your website. Don’t try to be everything to everyone. Making every element on […]

Read more ›
Pens and paper for discovery

7 Simple Ways Business Research Makes Your Website Better

Business research is the most important and first step of website design. If we don’t know the business goals, how can we plan the design and content? Research about your business helps provide an accurate representation of your company online. Goals Defining goals for your website is the first stage of website design planning. With […]

Read more ›